SIM University, oh wait, it should be the Singapore University of Social Sciences, has just unveiled its new logo along with the name change. And people are saying it’s not creative at all. What do you think?
“Blue and red have also been adopted as our official colours because they represent what the university stands for! Blue represents significance, importance and confidence, reflecting our core belief that everyone has the right to a good education and brighter future, while red represents determination and passion – qualities that relate closely to humanity, which is at the heart of social sciences.
Wonder what the three dots stand for? They’re the key tenets of the well-rounded education that we aim to deliver – one grounded on our education philosophy of ‘Head’ (professional competence and job-readiness), ‘Heart’ (social awareness and consciousness) and ‘Habit’ (self-directed and lifelong learning)!”
Didn’t know blue and red can have such deep meanings. Btw, the dots also look like some telco’s logo, no?